Saturday Night Live skit where Alec Baldwin plays Pete Schweddy on a fake NPR show, Delicious Dish, where he makes holiday treats such as cheese balls, rum balls, and his signature Schweddy balls. Ben & Jerry's spokesman Sean Greenwood stated, "we've always been a company that has had a sense of humor."
Though it sounds unappealing (unless you're into that sort of thing), once I understood the flavor's pop culture connection, I admit my intrigue and will seek out a pint. I imagine I'll smirk every time I open the freezer and catch a glance of the words "Schweddy Balls" peeking out amidst the bags of frozen peas, broccoli and meatballs.
original story via npr